BUYERS AGENT STARTER PROGRAM:
Learn the On-The-Ground Skills They Don't Teach You When You Get Your BA Qualification
Discover and master the practical tools you actually need to win more business, help more clients, and gain an advantage over your competition. With an expert program designed by one of Australia's leading Buyers Agents, you can learn* the practical skills you'll need to build a successful and meaningful career as a Buyers Agent.
*12 in-depth modules. Self paced learning.
22+
Years
REAL ESTATE INDUSTRY
EXPERIENCE
15+
Years
AS ONE OF AUSTRALIA'S
BEST KNOWN BUYERS AGENTS
1000s
of Homes
BOUGHT AND SOLD
THROUGHOUT AUSTRALIA
Co-host of Location Location Location Australia on The Lifestyle Channel
Podcast Host, TV Host, Author, and No Bulls#!t Mentor
AS SEEN IN
"I first got to know Veronica by distance -- her "Elephant in the Room" podcast I found so insightful, provocative, informative. I still listen to it every week and it has helped me immensely be more knowledgeable in my role. It's been fantastic to get to know her as a heavyweight and influencer within our industry. She's data-driven, caring, driven to excellence and thinking about what is the right thing for buyers, sellers and the industry as a whole. I wish our industry was full of more Veronicas, and I'm grateful she's had so much impact in educating new entrants to the industry, as well as moms, dads and investors and helping thousands of people find great property."
John Foong
Chief Commercial Officer & Managing Director - Agent Experience - Domain
"Veronica's dedication to bringing greater consumer awareness to buyers agency is impressive. She stands out as a true professional in her field and has earned herself a well-deserved reputation as a great educator. In particular, Veronica's mission to identify superior buyer's agent practice from the not-so-great gives her a powerful and valuable edge in the real estate training community."
Cate Bakos
Director, Cate Bakos Property
& Past President REBAA
"Veronica has always been a standout amongst a crowd of buyers agents and for good reason. I have seen first-hand the systems and processes she has systematically developed within her business over a decades which are a testament to why her business has stood the test of time. There is no one better to learn from if you are starting out your career as a buyers agent."
Shelley Horton
Executive Manager, Mortgage Solutions - Proptrack
Are You Only Scratching the Surface of Your Potential as a Buyers Agent?
If you're like me, you're passionate about being a Buyers Agent for all the right reasons. You care less about funding your new Maserati or becoming a 'Million Dollar Listing' star, and more about adding real value to your clients' lives. Chances are, you want to:
● Confidently guide your clients to make better purchasing decisions.
● Help make property acquisitions that will stand the test of time.
● Make a positive difference in a sometimes shallow and 'salesy' industry.
● Provide sound, evidence-based advice to empower your clients.
● Build a career that gives you the time and financial freedom you crave.
● Help make property acquisitions that will stand the test of time.
● Make a positive difference in a sometimes shallow and 'salesy' industry.
● Provide sound, evidence-based advice to empower your clients.
● Build a career that gives you the time and financial freedom you crave.
... all while running rings around your competition, of course. No matter what stage of your career you're in, I know you're not afraid of the grind, and you're willing to work hard for the life and career you've been craving.
So Why Does Your Dream of a Successful, Meaningful Career Still Feel so Far From Your Reality?
No career is easy, and yours as a Buyers Agent is no exception. Long hours, constant property hunting, uncertain income, endless research... the list goes on. If hard work was enough to get your foot in the door, you'd have left your competition in the dust by now. But the reality is, there's more to being a Buyers Agent than hustling - much of which they simply don't teach you when you get licensed as a Buyers Agent.
Perhaps you've found yourself facing these common challenges in your own journey:
● Have your formal studies left you still feeling unsure of where to start in building your career and actually doing your job? And you want practical education to guide you on the next-steps to reach your goals...
● Have you found yourself making avoidable mistakes due to lack of knowledge? And you're feeling the Imposter Syndrome kick-in when you try to provide your clients with advice and information...
● Are you anxious about where your next client will come from? And you need a proven strategy to enable you to win new business with confidence...
● Do you already own (or have considered starting) your own business or agency? And you want access to outside mentorship and advice to help you navigate the ups-and-downs of your career...
● Have you found yourself feeling out of depth with sales agents and second guessing yourself? And you want more confidence to handle high-pressure situations and navigate the ins-and-outs of the buying process...
● Do you wish you had more options when it came to employment and your professional development? But you feel as if you're on your own with no network and no idea how to get your foot in the door...
If you resonate with any of the above, or you're just craving clear direction on how to succeed as a Buyers Agent, you're in the right place.
The Reality is, The Pathway to Success as a Buyers Agent Isn't a Straight Line
Many Buyers Agents work hard to attain their qualification... only to find themselves feeling unequipped to actually do their job well, and advocate for what might be the biggest decision of their client's lives.
While your licensing course might teach you generically about the real estate industry and the things a sales agent needs to know, chances are it won't equip you with the on-the-ground skills you really need. Skills like due diligence, structuring an offer, negotiation tactics, protecting your reputation and so much more.
And while the best way to gain these skills is to land a job in an agency and learn from industry veterans themselves, getting your foot in the door can feel near impossible. In an industry full of one man-bands and micro-businesses with limited resources, oftentimes it's those with runs already on the board that are getting hired.
So when you can't gain experience without experience... What can you do?! If you've found yourself at the same fork-in-the-road, I can help.
Hi, I'm Veronica Morgan...
One of Australia's Leading Buyers Agents, Real Estate Media Personality and Experienced Coach
I've been in the real estate business for more than 22 years (and on the buying side of the fence for over 15). In 2009, I set-up my boutique Buyers Agency, advocating for home buyers and training up a new generation of agents. It breaks my heart to see new Buyers Agents full of energy and optimism, who end up dejected, struggling to find work, and forced to make it on their own.
And while the best way to gain these skills is to land a job in an agency and learn from industry veterans themselves, getting your foot in the door can feel near impossible. In an industry full of one man-bands and micro-businesses with limited resources, oftentimes it's those with runs already on the board that are getting hired.
I Can Help You Feel Confident, Equipped and Empowered as a Buyers Agent...
So you can help your clients, stand out amongst your competition, and advance your career. My practical training and hands-on, personal mentoring has never been offered like this, until now. For the first time since our pilot program, I want to share what I have learnt and taught for decades to a wider audience, so the next generation of Buyers Agents can stand out.
* Access expert advice.
Finally, You Can Access a Proven Roadmap That Allows You To:
Provide real value to your clients by knowing what data and information you need on-hand at all times.
Never be intimidated by a pushy agent, with strategies to help you stand your ground and negotiate the best terms.
Know exactly what to do in every stage of the buying process, even without years of experience under your belt.
Make good choices and recommendations for your clients as a true expert with unshakable confidence.
Pinpoint your values and what you truly stand for to avoid conflicts of interest and serve your clients with integrity.
Define what makes you unique so you can rise to the top of your competition faster, win more business and lifelong clients.
Gain an Unfair Advantage Over Your Competitors Inside Our Buyers Agent Starter Program
Whether you're currently working as a Buyers Agent, or you're in the process of studying and getting licensed, a mentor can be the difference between years of trial and error, and an enriching career. As a member of the Buyers Agent Starter Program, you'll have access to a sounding board for training, advice, and answers that could knock years off your pathway to success as a Buyers Agent.
Through 12 modules of powerful, in depth training, you'll learn how to confidently set the right systems in place to do things efficiently, effectively and successfully as a Buyers Agent. Plus, with personal mentorship always available when you need it, you'll gain a sense of relief knowing you no longer have to go it alone.
* Fast track your career success
Warning: I'm Not Here to Tell You That Success Can Happen Overnight
Becoming a Buyers Agent requires a lot of hard work, hustle and dedication - perhaps more than most careers. Is it worth it? Absolutely. But is it possible to become an overnight success? No way.
However, this starter program distils over 20 years of my experience to help you avoid the trial and error that often sabotages the success of others who have gone before you. By focusing your energy and attention onto ongoing learning, growing your network, and developing your reputation, you can stop swimming upstream, and enjoy a stimulating and rewarding career.
Let's Take a Closer Look at the Curriculum We'll Cover Inside:
Module 1 - Basic Principles
Gain a practical understanding of what should be common knowledge (but isn't) in our industry. In this module, you'll learn:
- The widely varying licensing pathways from state-to-state, so you know exactly what boxes to tick before advancing your career.
- Property Advisor VS Buyer's Agents - what's the difference and which pathway opens you up to the most opportunities.
- Why benchmarking your results is the only way to really know whether you're making good choices and recommendations for your clients or not.
Module 2 - What Makes a GREAT Buyer's Agent?
Uncover the truth about what you actually need to succeed as a Buyer's Agent. In this module, you'll learn:
- What several industry experts deem the most important characteristics you need to have as a Buyer's Agent.
- Why clarity around your values and what you stand for can make-or-break you in an unpredictable industry.
- The SIMPLE communication strategy to help you deliver uncomfortable news with confidence, so you can provide the guidance your clients need.
Module 3 - Your Value Proposition
Uncover the truth about what you actually need to succeed as a Buyer's Agent. In this module, you'll learn:
- How to pinpoint your unique point of difference, and go beyond the run-of-the-mill pitch that makes every BA sound the same.
- MYTHS BUSTED: The 3 most common myths of what makes a 'good pitch' and why these mistakes could cost you hundreds of clients and thousands of dollars.
- The down-low on crafting the perfect pitch that is authentic to you, unique from your competition, and able to win you more business.
Module 4 - Dealing With Clients
Getting a client is hard-work. Dealing with them is the next challenge. Now you've won a client's business - what do you do next?! In this module, we'll walk through:
- How to set expectations that you can actually deliver on for a stress-free and even enjoyable process.
- Turning a client into an advocate for your services, so you can all-but-guarantee they'll refer you to family and friends.
- SIMPLE ways to handle difficult clients and diffuse small tensions in seconds.
Module 5 – Dealing With Agents
As a BA, you need to learn how to deal with agents of all shapes and sizes (and the good, bad and ugly egos). In this module, we'll look at:
- 8 different agent profiles and how to recognise them, know what motivates them, and masterful negotiation tips for each.
- The #1 thing agents use to get information out of you, and how you can be prepared to counteract at all times.
- How to build and grow your network with agents so you'll establish relationships that ensure every party wins.
Module 6 – Data & Technology for Success
Data and technology are essential to help you succeed - but they can also cause a lot of overwhelm. In this module, you'll learn:
- What data you actually need access to for your clients, and where to find that information online.
- Data Danger Zones: why relying on price estimation tools could be the biggest mistake you make in business.
- The essential software and apps to invest in without breaking the bank.
Module 7 – Due Diligence Part #1
Avoid mistakes that could cost you clients, your reputation, and even your career. In this module, we'll cover:
- Making the invisible visible - how to set yourself apart as an agent by offering deeper research and helping your clients avoid buying mistakes.
- What to look for at property inspections to ensure nothing slips through the cracks (and no awkward conversations ensue!)
- Due diligence with in-depth pricing research and vendor disclosures and non-disclosures for total confidence that your clients aren't getting ripped off.
Module 8 – Due Diligence Part #2
As a BA, it's your responsibility to discover the discoverable, and alert your client to anything you can't find out - so where do you start? In this module, you'll learn:
- How to avoid your client inheriting someone else's unfinished business with clarity on ALL past renovations and building works.
- The best way to navigate the tricky business of buying strata properties so you can provide the best advice to your clients.
- How to research the property's rental and renovation potential so your client knows exactly what they're getting into with the purchase.
Module 9 – Doing Deals
Aka, the 'fun' stuff of being a Buyers Agent! In this module, we'll dive deep into:
- How to tell if an agent is bluffing to get more money out of your client, and when you should call their bluff.
- Making a bulletproof offer that isn't easily swayed by an agent's fake urgency or tricks.
- Mastering auctions: the 5 mistakes to avoid making, and how to stay strong right up until that gavel falls.
Module 10 – Protecting Your Business
Future-proof your business to weather any storm in this unpredictable industry. In this module, we'll look at:
- How to protect the greatest asset your business has: YOU. Learn the top ways to avoid burnout to keep your own mental and physical health strong.
- Keeping your reputation safe in a job that lives and dies on how other people see you.
- Staying compliant and reducing financial risks so you know your business is rock-solid for the future.
Module 11 – Finding Clients (Who Become Lifelong Referrals)
By now, you'll know how to serve your clients... but where do you get them in the first place? In this module, you'll learn:
- The #1 way to attract the right clients and win their business (hint: relationships are key).
- How to hack your sales funnel to make your business magnetic to ideal clients and have them approaching you.
- 6 things to NEVER forget to authentically find clients and turn them into lifelong advocates for your services.
Module 12 – Momentum Session
It's important to me that you get maximum benefit from this program, which is why this final module pulls everything together to identify gaps and propel you forward. In this module, we'll cover:
- A reflection on where you've come from, where you're at now, and where you want to be.
- The best next steps to develop your BA career, build your network, and win more business.
- How to expand your skills and knowledge, and what ongoing development options are available.
When You Join, You'll Also Receive These Powerful Bonuses to Multiply Your Success:
Hard copy of my well-renowned book, Auction Ready: How to Buy Property at Auction Even Though You're Scared S#!tless. (Valued at $29.95)
60-minute one-on-one professional development session with an experienced mentor to ensure you're equipped and ready for the next stage of your career growth. (Valued at $595)
Unlimited access to our group forum where you can post questions and receive answers from fellow members and myself. (Valued at $885)
Priceless introductions
to potential employers, work experience placements and mentors so you can build your network and open the door to future possibilities.
Join Today Risk-Free With Our "Better BA" Guarantee
I am so confident that this program will give you the confidence and skills you've been wanting to level-up your BA career. If for any reason though that you're not satisfied with the Course, and aren't sure it will make you a better Buyers Agent, that's okay. Here's my guarantee to you:
Enjoy peace of mind knowing you can cancel anytime within your first 30-days for a full refund, no questions asked.
The Buyers Agent Mentoring Program is Right for You If...
● You have a burning passion to be a leading Buyers Agent and become a trusted advisor and are striving for mastery.
● You're already working as a Buyers Agent but you know you've only just scratched the surface of your potential.
● You're not yet working in the industry, but have begun the licensing program and want to avoid trial and error.
● You're disturbed by the shallowness of some aspects of the property industry and want to make a positive difference.
● You know that this isn't a get-rich-quick scheme or a side hustle - it's your career.
● You value the importance of providing sound, evidence-based property advice.
● You're already working as a Buyers Agent but you know you've only just scratched the surface of your potential.
● You're not yet working in the industry, but have begun the licensing program and want to avoid trial and error.
● You're disturbed by the shallowness of some aspects of the property industry and want to make a positive difference.
● You know that this isn't a get-rich-quick scheme or a side hustle - it's your career.
● You value the importance of providing sound, evidence-based property advice.
Join the Buyers Agent Starter Program Today
12 Modules of Powerful Pre-Recorded Training
(Valued at $6,600)
Invitation to Four Live Group Momentum Sessions
(Valued at $780)
Templates and Checklists to Take Your Learning to the Next Level
(Valued at $199)
1-Hour One-on-One Mentoring Session
(Valued at $595)
Copy of Auction Ready: How to Buy Property at Auction Even Though You're Scared S#!tless
(Valued at $29.95)
Introductions to Potential Employers, Work Experience Placements and Mentors
(Priceless)
(Priceless)
NSW Real Estate Licence Holders will accrue up to 6 CPD hours of elective topics
REIV Members will accrue up to 12 CPD points
REIQ members will accrue up to 35 CPD points
REIV Members will accrue up to 12 CPD points
REIQ members will accrue up to 35 CPD points
(Valued from $249)
Unlimited access to our group forum
(Valued at $885)
Access NOW for $6,600
(Total Value: $9,338)
Choose your payment method:
* If you choose a payment plan, your lifetime membership will be secured after you make the final payment. You'll have access to everything from day one, but if you choose to cancel before your final payment is made, you will no longer have access to the course.
Want to know more about the program? Book in a discovery call.
FYI, This Program is NOT For You If...
● You think you're a "Million Dollar Listing" star in the making.
● You're looking for shortcuts (you'll learn a lot of things faster in this program, but you will still need to get runs on the board the old fashioned way, through experience).
● You think success is measured in how many properties someone owns (or buys).
● You think hot-spotting is the holy grail and all you have to do is master the data.
● You're looking for shortcuts (you'll learn a lot of things faster in this program, but you will still need to get runs on the board the old fashioned way, through experience).
● You think success is measured in how many properties someone owns (or buys).
● You think hot-spotting is the holy grail and all you have to do is master the data.
● You don't want to be challenged.
● You don't really care about your clients as much as you care about money, fame or reputation.
● You don't really care about your clients as much as you care about money, fame or reputation.
Hear From These Thriving Students...
"Genuinely best session so far. The layers are making sense. As a newbie trying to build a business as we are doing this, I'm probably more impatient for info compared to a wannabe... There's definitely value to be able to get practical action from a session. That's what I was looking for. I don't want to copy anyone's business model but I wanted to get the practical stuff I need to develop... but also reassurance that what I am doing so far is the right thing."
Ric
"I was looking to understand more clearly where the gaps are between best practice and what I already knew... The program has given me much more clarity around what I still need to put in place to be comfortable that the service I am offering is top shelf."
Matthew
"The big takeaway for me is the rigor I need to build around systems and processes... I've found the resources you have provided really useful... In many instances the content is confirming my thoughts and views on many topics, which is especially useful to help me go forward - because when you work for/with yourself all day everyday, there's just no-one to bounce this stuff off! Appreciate everything you are sharing with us."
Grant
What Sets The Buyers Agent Mentoring Program Apart:
Learn from an industry expert
Ditch the theory and learn the real-world, valuable skills that made me one of Australia's leading Buyers Agents. Access tools and advice you can implement immediately in your own work.
No BS coaching style
Let's be honest: there are a lot of shonks spreading a lot of lies in the property industry. With me, you'll gain a real understanding of what it means and what it takes to be a Buyers Agent.
Let's be honest: there are a lot of shonks spreading a lot of lies in the property industry. With me, you'll gain a real understanding of what it means and what it takes to be a Buyers Agent.
Tailored specifically to Buyers Agents
So much of the study required to get your licence is simply irrelevant to Buyers Agents (hello, useless marketing modules). Not here. Access valuable, practical, and highly applicable information designed for you.
So much of the study required to get your licence is simply irrelevant to Buyers Agents (hello, useless marketing modules). Not here. Access valuable, practical, and highly applicable information designed for you.
Designed to give you an ROI
Learn priceless skills and systems faster than you would have before so you can land clients easier, buy more houses, and get paid. Success with this course means it'll pay for itself in spades.
Learn priceless skills and systems faster than you would have before so you can land clients easier, buy more houses, and get paid. Success with this course means it'll pay for itself in spades.
Meet your Trainer:
Veronica Morgan
I've been a Buyers Agent since way back in 2007. I'm the founder of Good Deeds Property Buyers and also the:
● Co-founder of Home Buyer Academy
● Co-host of Location Location Location Australia TV show
● Co-host of Relocation Relocation Australia TV show
● Co-host of The Elephant in the Room podcast
● Co-host of Your First Home Buyer Guide podcast
● Published in The Sydney Morning Herald, Your Investment Property, Australian Property Investor and more.
● Co-host of Location Location Location Australia TV show
● Co-host of Relocation Relocation Australia TV show
● Co-host of The Elephant in the Room podcast
● Co-host of Your First Home Buyer Guide podcast
● Published in The Sydney Morning Herald, Your Investment Property, Australian Property Investor and more.
So, I've been around for a while and kind of know my stuff. I've also developed a reputation for my no-bullshit style. I'm sick of the misinformation and lies in the industry, and am committed to providing a clearer path for future Buyers Agents to learn what they really need to know.
Our industry and our clients deserve a new generation of Buyers Agents who are exceptional at what they do, and have the integrity to go with it. That's why I've designed this program, to help you build a successful career that serves you and everyone you interact with in a meaningful way.
This is your invitation to have one of Australia's leading Buyers Agents on your side... So what do you say?
The career you've been craving is not out of reach, and you don't need to go it alone. All you need is the right information and the right skills, and you can move forward with confidence, help more people, and turn your passion for property into a meaningful career. Apply for the Buyers Agent Starter Program today, and let's partner together to make this your reality sooner.
Frequently Asked Questions
How much are you (Veronica) actually involved? I've joined groups and courses before and been palmed off to graduates instead of the founder.
Intensely involved. I'm active in the forum and if you ever choose to upgrade to the mentoring program, I run most of the momentum sessions. Plus, I'm only an email away and I personally answer them.
How long will it take me to complete the course?
There are 12 modules and about 10 hours of video training and you could watch it all in a weekend if you wanted to! But I wouldn't recommend that. An ideal pace would be one module per week, as there are also additional resources you can explore in order to really embed everything you learn.
Why do I need to do this if I'm already studying for my license?
Great question and I know it seems ridiculous. But the licensing courses have been developed for sales agents and property managers. There are so few buyers agents compared to these two groups that the regulators can't see a good reason to devise specific training. Plus, they don't really understand the different skills a buyers agent really needs in order to succeed.
I hold a NSW real estate licence, how do I get CPD points?
Once you have completed all 12 modules of the online course, you will have accrued up to 6 hours of learning that can be put towards your CPD for that year. Please note that the Essential Topics are NOT covered in the Buyers Agent Mentor Program, so you will need to complete those with a RTO.
Once you have completed the 12 modules, if you're a class 2 licensee, you will get a certificate to show you have completed 3 hours of Elective Topics. If you're a class 1 licensee, you will get a certificate to show you have completed 3 hours of Elective Topics and another certificate to show you have completed 3 hours of Business Skills Topics.
I am an REIV member, how do I get CPD points?
The REIV will allow you to claim up to a maximum of 12 CPD points as long as you have completed the 12 training modules and completed a minimum of 8 monthly masterclasses*. They will allocate 4 points for completion of the 12 training modules and 1 point per masterclass. You will receive a certificate to show the points you have earned during the CPD year.
REIV members can apply for their points via their REIV member portal.
I am an REIQ member, how do I get CPD points?
The REIQ will allow you to claim up to a maximum of 35 CPD points as long as you have completed the 12 training modules and completed a minimum of 10 monthly masterclasses*. This applies as long as you have not exceeded the maximum allocation of 35 points for external courses not provided by the REIQ. They will allocate 25 points for completion of the 12 training modules and 1 point per masterclass. You will receive a certificate to show the points you have earned during the CPD year.
REIQ members can apply for their points via their REIQ member portal.
Can I have ongoing access to the Q&A Forum / membership to ask questions and receive mentoring?
When you're ready, you can apply to join the Mentoring Program at any time.
If you qualify, you'll then get access to weekly live Q&A calls where I can answer your challenges in a timely fashion.
*PLUS monthly masterclasses with downloads, checklists, etc you can use in your business. As the library builds, so will the value for you.
© 2024 Veronica Morgan
All rights reserved.